JACKED UP:INSIDE WELCH‘S COMMUNICATION托起:韦尔奇内部沟通

分类: 图书,进口原版书,经管与理财 Business & Investing ,
作者: Bill Lane著
出 版 社:
出版时间: 2007-12-1字数:版次: 1页数: 322印刷时间: 2007/12/01开本: 16开印次: 1纸张: 胶版纸I S B N : 9780071544108包装: 精装内容简介
Does the world really need another book on Jack Welch? While the former GE CEO is an acknowledged superstar of the business world, he has written and been written about in so many books in this genre that regular visitors to bookstore business sections may find themselves growing weary. One thing's for sure-if you're going to write another book centered on Jack Welch, it better be good. Luckily, this volume doesn't disappoint. Written by Bill Lane, Welch's speechwriter of 20 years, this book documents GE's Welch years and offers general advice. While completely deferential to Welch-sometimes to a fault-Lane is a great observer and writer, bringing the spirit of Welch's GE tenure alive through anecdotes, conversation and explicit details that reveal what strategies worked to advance careers or end them. Italicized advice tips that summarize communications tips and strategies round out various chapters like a stream of consciousness whisper. While this book's primary appeal will still be to Jack Welch junkies, the author's insider tone and great style make an interesting read for a wider audience.
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目录
INTRODUCTION
PART I
Torched by an A-Hole
Retiring But Not Shy
Reflections of a Pimp
Bore Wars: Chet Lang and the Big Bang
Death of a Pitchman
PART II
I Can't Deal with this Anymore
Mike's Big Day
Crotonville High
Prior Planning Prevents Piss-Poor Performance
Fred's Bad Day
Triumphs, Train Wrecks, Coronations,
and Jack's Biggest Miss
You're Going Nowhere at GE Unless..
How to Succeed in Business by Really Trying
Love--or Hate--at First Sight
The View from the Bowling Mley
The Bogus Boca Presentation
……
PART III
PART IV
PART V
PART VI
PART VII
PART VIII
PART IX
PART X
FINAL THOUGHTS
INDEX
BORING ACKNOWLEDGMENTS SECTION