激情与成功：日本企业家的精神 A PASSION FOR SUCCESS
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作者： Kazuo Inamori著
出 版 社：
出版时间： 2004-12-1字数：版次： 1页数： 172印刷时间： 2004/12/01开本： 32开印次： 1纸张： 胶版纸I S B N ： 9780071262385包装： 平装内容简介
Imagine a secular corporation in which profit has spiritual overtones... where the corporate motto is "Respect the Divine and Love People," and where passion and vision have supplanted the long-term business plan... most tellingly, a corporation in which employees have a unique slogan: "What we like to do next is what people tell us we can never do." These are te tenets of a real company led by one of Japan's most dynamic and charismatic entrepreneurs. The principles under which it runs may be counter to everything you have ever learned about management. These principles are precisely what this book is about. "If your motivation and your methods are virtuous," Kazuo Inamori writes, "you need not worry much about the result." To the amazement of cynics, his unusual insistence on not pursuing profit but "letting it follow our actions" has made the companies he founded among the most profitable enterprises in the world. A Passion for Success presents Inamori's personal business philosophies as they illuminate universal struggles of the human spirits within competitive markets. Young or old -- successful or striving -- you are sure to find it original, compelling, and deeply inspirational. Features of this book -- The author's insight on how to succeed in business and how to succeed in life presented in short, one-page vignettes. -- Extracts of interviews with the author.
目录
Introduction
HOW TO SUCCEED IN LIFE
A Formula for Success
The Drama Called Life
Learn from Your Elders
Seek a Purpose in Life
See Yourself As You Are
Succeed One Step at a Time
Live by a Formula for Success
A Conversation with Kazuo Inamori on the Formula for Success
Ability
Admit What You Cannot Do
Force Yourself to Excel
Overcome Yourself
Be Bold and Sensitive
Master Your Instincts
Focus Your Intellect
Project Your Ability
Build Your Character
A Conversation with Kazuo Inamori on Ability
Effort
Why Work?
Break through the Wall
Open a New Era
Love Your Job
Concentrate on One Thing
Open Your Own Path
Sound Mind, Sound Body
Live a Contrite Life
Let Good Books Expand Your Horizon
Infuse Your Energy into Others
Live One Earnest Day at a Time
A Conversation with Kazuo Inamori on Effort
Attitude
Never Lose Hope
Seek Righteousness
Avoid the Easy Way
Heaven or Hell?
Trust from Within
See Things As They Are
Attention to Detail
Rely on Your Subconscious .Mind
Follow Your Philosophy
Truths and Principles
A Conversation with Kazuo Inamori on Attitude
HOW TO SUCCEED IN BUSINESS
Passion for Success
The Drama Called "Enterprise"
Passion Leads to Success
Passion with a Pure Mind
"Amoeba" Management
A Conversation with Kazuo Inamori on Passion
Profit
Don't Chase Profit; Let It Follow Your Efforts
The Purpose of Business
Pursue Profit Fairly
The Essence of Business
Make Customers Happy
Pricing Is Management
Market-Set Pricing
Follow P&L Daily
An Unselfish Look at Profit
Nourish Our Business
Set a Visible Goal
Wrestle in the Center of the Ring
Put Your Company before Yourselt
The Bull and the Bear
The Bubble Economy
A Conversation with Kazuo Inamori on Profit
Ambition
Sincerity
Strength
Innovation
Optimism
Never Give up
Afterword
