It’s Not the Big That Eat the Small...It’s the Fast That Eat the Slow: How to Use Speed as a Competitive Tool in Business如何在商战中以快取胜
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分类: 图书,进口原版书,经管与理财 Business & Investing ,
作者: Jason Jennings著
出 版 社: 音像供货
出版时间: 2002-4-1字数:版次: 1页数: 262印刷时间:开本: 大32开印次: 1纸张:I S B N : 9780066620541包装: 平装编辑推荐
作者简介:
Jason Jennings became the world's youngest owner of a radio station when, at age twenty-one, he purchased KEOS In Flagstaff, Arizona. With speed and success that became legendary in the industry, he used his Innovative approach to business to propel his radio station group to the top of the Industry. Today, his company, Jennings Partners, is an International consultation practice that serves retail, manufacturing, distribution, and communications clients. He and his partner live in Tiburon, California.
内容简介
Conventional wisdom once told us big companies are unbeatable... and eat smaller competitors for breakfast.
Not anymore. These days It's Not the Big that Eat the Small... It's the FAST that Eat the Slow!
Jason Jennings and Laurence Haughton discovered what separates today's icons of speed from everybody else.
They asked questions like:
What is the difference between speed and haste?
Where does business go to spot trends before the competition?
How can leaders help people stop dreading high velocity and rediscover the thrill of deciding, acting and staying fast?
And studied the world's fastest companies like:
H&M Europe's fast fashion phenomenon now poised to threaten apparel stores in America.
AOL who gulped down Netscape and Time Warner in record time.
Charles Schwab the new dominant name in discount and on-line financial services.
The results are in this sensational book... a national bestseller, translated all over the globe and universally praised.
Would you like to make speed a competitive tool in your business? Here's your roadmap!
目录
INTRODUCTION TO THE PAPERBACKEDITION
PROLOGUE
Ⅰ.FAST THINKING
Anticipate
Spot Trends
Put Every Idea Through the "Grinder"
The Best Idea Wins
Ⅱ.FAST DECISIONS
Pules for Fast Decisions
Blow Out the Bureaucracy
Unbundle Everything
Shuffle Portfolios
Constantly Reassess Everything
Ⅲ.GET TO MARKET FASTER
Launch a Crusade
Own and Exploit Your Competitive Advantage
Get Vendors and Suppliers to Mote Fast
Stay Beneath the Radar
Keep It Simple
Institutionalize Innovation
Get Other Fast People on Your Side
Ⅳ. SUSTAINING SPEED
Prove the Math
Be Ruthless with Resources
Use a Central Scoreboard
Stay Financially Flexible
Use Narratives and Stories
Play Your Own Game
Don't B.S. Yourself
Stay Close to the Customer
Adapt, Improvise, and Overcome
EPILOGUE
INDEX