商业新规则 THE NEW RULES
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作者： John P. Kotter 著
出 版 社： Scribner
出版时间： 2004-12-1字数：版次： 1页数： 239印刷时间： 1997/06/01开本：印次：纸张： 胶版纸I S B N ： 9780684834252包装： 平装内容简介
Stephen R. Covey Author of The Seven Habits of Highly Effective People An absolutely fascinating account of the...emerging...paradigm shift in the workplace.
Rosabeth Moss Kanter Harvard Business School, author of When Giants Learn to Dance An essential guide for leaders of the future and an inspirational call to embrace more entrepreneurial and personally fulfilling careers.
Georgette Mosbacher CEO, Georgette Mosbacher Enterprises, author of The Feminine Force After 20 Years in the corporate and small business worlds, I thought I knew everything about succeeding in today's tough market. I was wrong. Drop everything and read this book. It will change your life.
目录
Introduction
PART INEW REALITIES
Chapter 1 Is the American Dream Dead?
Chapter 2 Unconventional Career Paths
Chapter 3 The Post '73 Economic Environment
PART IINEW RESPONSES
Chapter 4 Founding and Growing Small Businesses
Chapter 5 Consulting to and Assisting Big Business
Chapter 6 Providing Leadership
Chapter 7 Doing Deals
PART IIIUNDERPINNINGS
Chapter 8 Competitive Drive
Chapter 9 Lifelong Learning
PART IV-IMPLICATIONS
Chapter 10 Success at Work
Chapter 11 Education for the 21st Century
Acknowledgments
Notes
Index
About the Author
