创：商务与生活中的大思考与小作为 Think BIG and Kick Ass in Business and Life
点此进入淘宝搜索页搜索分类: 图书,进口原版书,经管与理财 Business & Investing ,
作者： Donald J. Trump 著
出 版 社： 音像供货
出版时间： 2007-10-1字数：版次： 1页数： 368印刷时间： 2007/10/01开本：印次： 1纸张： 胶版纸I S B N ： 9780061547836包装： 精装编辑推荐
Amazon.com: Was there ever a time when you didn’t think big enough?
Trump: I don't think so. I always had big plans, even when I was very young. I would build skyscrapers with my building blocks.
Amazon.com: What was your first impression of your co-author Bill Zanker when you started doing business with the Learning Annex?
Trump: Bill Zanker had tremendous enthusiasm and focus, and he still does. I knew he'd succeed in a big way, and the success of The Learning Annex proves that I was right.
Amazon.com: What has becoming a television star on The Apprentice meant for your business?
Trump: My brand became more famous as I became more famous, and more opportunities presented themselves. I was already very well established, so I was well prepared, but things escalated and in a good way.
Amazon.com: There are stories everywhere that the real estate market is in trouble. How should an investor or an entrepreneur respond to the current market?
Trump: This is actually a very good time for entrepreneurs or investors. I would say to be positive and look for the opportunities, because the opportunities are there.
Amazon.com: You're critical of the "give me" attitude that you see in many young people today. What do you look for in a young person you are bringing into your business?
Trump: They have to be eager to learn and willing to work hard. I work hard and I expect the people around me to have a strong work ethic. I need people who can be part of a team and yet be able to think independently. That's one of the qualities I look for on The Apprentice--they have to be capable of both dimensions.
Amazon.com: Did you really make Lee Iacocca cry? [See Think Big and Kick Ass for more details.]
Trump: No, he made himself cry.
该书由哈伯•柯林斯出版集团于2007年10月16日出版发行，首印500,000册，目前位列《纽约时报》畅销书前10位、亚马逊网站职场励志书第二位。唐纳德•特朗普称该书是“其毕生哲学的巅峰”，美国成功学教练、《心灵鸡汤》共同作者杰克•坎菲尔德则称该书为《秘密》的特朗普版（《秘密》为美国超级畅销书，在亚马逊销售总排名榜中列前10位）。而哈伯•柯林斯出版集团对此书的期望值更高：希望通过高质量的作者来重振其在商业图书领域的领袖地位。
该书是美国商业界两个重要级人物（唐纳德•特朗普和北美最大的继续教育学校的创始人暨首席执行官比尔•赞克）的首次合作，他们在书中一起讨论了唐纳德•特朗普的成功经验，并以独特的视角和方法分析和看待美国商业界中的传奇，帮助读者在生活和事业上像传奇人物一样获得财富和成功。
内容简介
Together, they're living examples of how thinking BIG and knowing when to back up your opinions aggressively—regardless of what your critics or opponents might say—can help you maximize your personal and professional achievements. For the first time ever, you too can learn Trump's secrets to thinking BIG and kicking ass! Learn:
Momentum: the Big Mo. How to get it and how to get it back.
Revenge: how and when to get it (and why it's so sweet).
"I love you, now sign this!" Why contracts in business and personal life are so important.
Real-life stories from people who've applied the think BIG formula in their own lives.
These strategies are proven and attested to by those who've learned to think BIG from Donald Trump and found success in their own lives. Bill Zanker used Donald's strategies to grow the revenues of The Learning Annex twenty times in under three years. Both of them have been down and out, and know what it's like to feel the whole world's against you—and both have risen to dizzying heights of success by thinking BIG and kicking ass! It is an attitude that can be easily learned.
作者简介：
Donald J. Trump is an icon: the very definition of the American success story. The star of The Apprentice and developer of some of the planet's most prestigious real estate, he's been on the bottom and risen to become one of the world's wealthiest men.
Bill Zanker started The Learning Annex with $5,000 and grew it into a $5 million a year company. That was before he met Donald Trump. Thirty months later, after Zanker learned to think BIG himself, The Learning Annex is generating over $100 million a year in sales—and still growing.
作者简介
这个世界上恐怕没有人不知道唐纳德特朗普，即便不知道他的名字，看到他的面孔或者听到他那句著名的“你被解雇了”，也会发出由衷的笑。
他是一个评价两极的传奇人物：生长在优裕家庭，但坚持开创自己的事业；虽然商界看他残酷无情，但熟悉者却认为他心地善良；因为他的招摇，一度有人认为他是美国最讨人嫌的富翁。
唐纳德特朗普毕业于沃顿大学，主修财务，并跟着他的父亲开始了自己的职业生涯。2006年8月，他被《商业周刊》评为了“全世界最具竞争力的商人”。
在纽约，特郎普的名字是与这座城市最繁华的地段联系在一起的，包括第五大道的特朗普摩天大楼，被Conde Nast Traveler选为全美最好的特朗普国际旅馆，座落于华尔街40号的特朗普世界大楼以及特朗普公园大厦。
除了在地产领域的成就外，特朗普还和NBC电视网合作，有着世界三大选美赛事的直播权：世界小姐，美国小姐和Miss Teen USA Pageants。 他也是目前热播电视剧“学徒 ”的制片人，这部片子在全国范围，甚至是全世界范围内都引起了广泛关注。2004年夏天，他在Clear Channel的广播节目初次开播，成绩不俗。
特朗普先生著有7本畅销书。2004年，特朗普杂志发行，2005年特朗普在线大学上线，唐纳德特朗普特许经营项目开放。在2006年，发布在线旅游网站GoTrump.com。
目录
Foreword
INTRODUCTION FROM SMALL TO BIG
1 DO YOU HAVE WHAT IT TAKES?
2 PASSION, PASSION, PASSION!
3 BASIC INSTINCTS
4 CREATING LUCK
5 FEAR FACTOR
6 REVENGE
7 BIG MO!
8 NEVER TAKE YOUR EYE OFF THE BALL
9 I LOVE YOU, SING THIS
10 THINK BIG AND KICK ASS IN BUSINESS AND LIFE
APPENDIX
The Best of Donald's question and answer sessions from
The Learning Annex Wealth Expos in North America
True stories of success compiled from emails and letters of students who are practicing Donald's Think Big strategies
The Learning Annex Recommended "Must Reads"
The Learning Annex Featured Teachers
Acknowledgments
Personal message from Bill Zanker
Index
