Big Vision, Small Business: 4 Keys to Success Without Growing Big
分类: 图书,进口原版,Business & Investing(商业与投资),Management & Leadership(管理与领导力),Management,
品牌: Jamie S. Walters
基本信息出版社:Berrett-Koehler Publishers; Revised (2002年10月10日)平装:200页正文语种:英语ISBN:1576751880条形码:9781576751886商品尺寸:22.8 x 15.4 x 1.8 cm商品重量:367 g品牌:Berrett-Koehler PublishersASIN:1576751880商品描述While most of the business world glorifies growth, Big Vision, Small Business celebrates the art and power of thinking small. Based on more than 70 interviews with small-business owners and on the authors own experience as a small-business entrepreneur, this book demonstrates that a company doesnt have to be big to make a significant impact. According to the author, a new kind of business owner is emerging. Defining business success qualitatively as well as quantitatively, these individuals ensure that their bottom line balances personal priorities and social responsibilities. Named the Best Book of the Year by The CEO Refresher, an online business newsletter, Big Vision, Small Business discusses four areas integral to big-vision, small-business ownership: engaging in inspired planning, knowing which model of growth to follow, maintaining successful employee and customer relationships, and seeking balance and integrity.