New Era of Management
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品牌: Richard Daft
基本信息出版社:Cengage (2007年8月31日)外文书名:管理新时代平装:800页正文语种:英语ISBN:0324537778条形码:9780324537772商品尺寸:27.4 x 21 x 2.8 cm商品重量:1.6 KgASIN:0324537778商品描述在线阅读本书
Discover true innovation in management today - within the pages and throughout the technology-driven package accompanying the latest edition of this market-leading text. Respected author Richard Daft helps you build better managers for today and tomorrow with the latest managerial theories based on established research, engaging contemporary applications, and a wealth of cutting-edge exercises and examples. Students develop a strong managerial foundation, organized around the four functions of management and supported by a seamless blend of theory and applications within the pages of each chapter.Unique photo essays, challenging cases, and topics not typically found in other management texts help students build the innovative skills to manage successfully throughout turbulent times in business today. Fresh management ideas and the best practices blend with traditional theory as this book - recognized for its quality and trusted for its strong content - once again puts management into practice with proven exercises and learning features that support the book's research orientation and tightly connect concepts.A complete supplement package helps ensure your students reach their full management potential with an all-new video package featuring Hollywood film scenes that demonstrate management principles in action.
The innovative new ThomsonNOW' online course management and learning system saves time in assigning homework and grading, while offering personalized learning paths to ensure your students develop the management skills they need for success today and tomorrow.
