亚马逊网上书店指南 AMAZON.COM FOR DUMMIES

分类: 图书,进口原版书,经管与理财 Business & Investing ,
作者: Mara Friedman 著
出 版 社: 上海蓝泉外文图书有限公司
出版时间: 2004-12-1字数:版次: 1页数: 364印刷时间: 2004/12/01开本:印次:纸张: 胶版纸I S B N : 9780764558405包装: 平装内容简介
Now, let the record show that Amazon.com is not, in fact, for dummies. It's good to see that Amazon.com for Dummies has finally arrived on our virtual shelves. This book will introduce even experienced Amazon.com customers to some of the less obvious features of the online emporium, such as corporate accounts, travel services, and the super-fun Friends & Favorites area. Read and learn from Mara Friedman how Amazon.com can provide you with information and (through zShops and the Associates program) make you money.
Friedman briefly covers Amazon's collection of Web Services, which are utilities available to programmers who want to embed Amazon.com functionality (like book searches and popularity monitoring) in their own applications. What's here is clear and stylish (and sometimes funny), and will certainly make you aware of features you don't know about yet. Amazon.com is unusual as a business in that it rewards exploration and study. This book acts as your guide through the electronic aisles. --David Wall.
目录
Introduction
Part Ⅰ: Testing the Waters: Finding your Way Around the Store
Chapter 1: Amazon.com 101
Chapter 2: The Main Stops on the Shopping Circuit
Chapter 3: You Are the Master of Your Account
Chapter 4: Heeeeeeeeeelp!
Part Ⅱ: you Want It? They Got It: Shopping and Buying at Amazon.corn
Chapter 5: A Closer Look at the Stores
Chapter 6: Services at Amazon.corn
Chapter 7: The Strange, the Special, and the Super Cheap
Chapter 8: Get What You Want: Find It and Suss It Out
Chapter 9: Window-Shopping on the Web
Chapter 10: Clicking Your Way to Purchase Paradise
Part Ⅲ: The More the Merrier: The Amazon.corn Community
Chapter 11: It's All About You! Cool Stuff That Happens Automatically
Chapter 12: Putting Your Two Cents In: Reviews, Lists, & Cool Features
Chapter 13: Giving (and Getting) Good Gifts
Part Ⅳ: Making Money at Arnazon.eorn
Chapter 14: The Basics of Using Amazon.com to Build Bucks
Chapter 15: The Buying/Selling Circle: Amazon.com Marketplace
Chapter 16: Where on Earth Did You Find That? Auctions and zShops
Chapter 17: Leveling the Playing Field: Amazon.com Advantage
Chapter 18: Cash by Association: Amazon Associates
Part Ⅴ: The Part of Tens
Chapter 19: Ten E-Mails You Might Get from Amazon.corn
Chapter 20: Ten Ways to Get Great Deals
Chapter 21: The Ten Strangest Items for Sale
Appendix: The Esoteric Amazon: Honor System and Amazon Anywhere
Index