The Smarta Way to Do Business: By Entrepreneurs, for Entrepreneurs (平装)
分类: 图书,进口原版书,Business & Investing（商业与投资）,Small Business & Entrepreneurship（小生意与企业家）,Entrepreneurship,
品牌: Matt Thomas
基本信息出版社:JOHN WILEY & SONS INC (2010年12月28日)平装:336页ISBN:1907312528条形码:9781907312526ASIN:1907312528
商品描述内容简介A complete start-up pack for the entrepreneur and small business owner including many features that tie in with the online experience, such as exclusive giveaways, vouchers and codes to access restricted areas of websites and free information. It will be an extension of the SMARTA networking platform. A new definitive business guide, the book will give sound practical advice and step-by-step tips and advice for each step of the business journey. It will cover every element of start-up and growth, from planning and research through the first 12 months' operational challenges, to strategies for survival, expansion and exit. The list of contributors reads like the who's who of the entrepreneur scene, including: Theo Paphitis, Deborah Meaden, Simon Woodroffe and Rachel Elnaugh (all "Dragon's Den"), Bob Geldoff, Sahar Hashemi, Luke Johnson, James Dyson, Martha Lane Fox, Tim Campbell and Michelle Dewberry (winners of "The Apprentice"), Michael Birch (Bebo), Kanya King (MOBOs), John Bird (Big Issue) as well as other relevant names such as Tim Ferris (4-hour work week) and Peter Mandelson MP.
