eBay 初阶 第5版 eBay For Dummies

分类: 图书,进口原版书,经管与理财 Business & Investing ,
作者: Marsha Collier 著
出 版 社:
出版时间: 2007-7-1字数:版次: 1页数: 386印刷时间: 2006/10/01开本:印次:纸张: 胶版纸I S B N : 9780470045299包装: 平装编辑推荐
作者简介:
Marsha Collier spends a good deal of time on eBay. She loves buying and selling (she’s a PowerSeller with her own eBay store) as well as meeting eBay users from around the world. As columnist, author of three best-selling books on eBay, and guest lecturer at eBay University, she shares her knowledge of eBay with millions of online sellers. Thousands of eBay fans also read her monthly newsletter, Cool eBay Tools, to keep up with the changes on the site. eBay For Dummies is published in special versions for the United Kingdom, Canada, Germany, and Australia. Currently, she has 15 books in print on her favorite subject — eBay.
Out of college, Marsha worked in Fashion Advertising for the Miami Herald and then as Special Projects Manager for the Los Angeles Daily News. In 1984, she founded a home-based advertising and marketing business. Her successful business, the Collier Company, Inc., was featured by Entrepreneur magazine in 1985 (today she’s Entrepreneur.com’s eBay columnist). Marsha’s company later received the Small Business of the Year award from her California State Assemblyman and the Northridge Chamber of Commerce.
Most of all, Marsha loves a great deal — that’s what drew her to eBay in 1996, and that’s partially what keeps her busy on the site now. She buys everything from replacement toothbrush heads to parts for pool equipment to designer dresses. Marsha knows how to work and profit from eBay, and in this book, she shares that knowledge with you.
内容简介
The bucks start here! Whether you're saving them or earning them, eBay's the place, and Marsha Collier is the person to show you how. Get great safe-shopping secrets, find out how to sell what people are buying, ship stuff the right way, bag auction bargains, deal with problem transactions like a pro, and more.
Discover how to
Bid to win your first auction
Unearth unmatched bargains
Earn positive feedback points
Turn your junk into cash as an eBay seller
Enhance listings with photos.
目录
Introduction.
Part I: Forget the Bricks and Mortar: Getting a Feel for eBay.
Chapter 1: Why eBay Is a Terrific Place to Buy and Sell.
Chapter 2: The Bucks Start Here: Signing Up at eBay.
Chapter 3: There’s No Place Like the Home Page.
Chapter 4: My Own Private eBay.
Part II: Are You Buying What They’re Selling?
Chapter 5: Seek and You Shall Find: Research.
Chapter 6: Shopping eBay: The Basics.
Chapter 7: Power-Bidding Strategies.
Chapter 8: After You Win the Item.
Part III: Are You Selling What They’re Buying?
Chapter 9: Selling in Your Fuzzy Slippers for Fun and Profit.
Chapter 10: Time to Sell: Completing the Cyber Paperwork.
Chapter 11: Forget the Car — Drive Your Mouse to an eBay Store.
Chapter 12: Closing the Deal and Shipping It Out.
Chapter 13: Troubleshooting Your Transaction.
Chapter 14: Using Pictures and Strategies to Increase Your Profits.
Part IV: Oy Vay, More eBay! Special Features.
Chapter 15: Privacy: To Protect and to Serve.
Chapter 16: eBay’s Trust & Safety Program.
Chapter 17: The eBay Community: Joining In with Other eBay Members.
Chapter 18: Fun Stuff and Features.
Part V: The Part of Tens.
Chapter 19: Ten (Or So) Golden Rules for eBay Buyers and Sellers.
Chapter 20: Ten (Or So) Programs and Services to Ease Your Way on eBay.
Index.