一石三鸟：最佳企业如何赢得经济、社会与环境的效益成功（THE TRIPLE BOTTOM LINE）
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作者： Andrew W. Savitz著
出 版 社： John Wiley & Sons
出版时间： 2006-12-1字数：版次： 1页数： 296印刷时间： 2006/08/01开本：印次：纸张： 胶版纸I S B N ： 9780787979072包装： 精装编辑推荐
作者简介：
Andrew W. Savitz knows about sustainability from working as one of the lead?partners in the Sustainability Business Services practice at PricewaterhouseCoopers, where he helped firms both large and small increase their profitability and responsiveness to environmental and social issues. Before that, he was a senior environmental enforcement official for the Commonwealth of Massachusetts. Savitz now runs Sustainable Business Strategies, an independent advisory firm based in Boston.
内容简介
The Triple Bottom Line is the groundbreaking book that charts the rise of sustainability within the business world and shows how and why financial success increasingly goes hand in hand with social and environmental achievement. Andrew Savitz chronicles both the real problems that companies face and the innovative solutions that can come from sustainability. His is a hard-line approach to bottom-line fundamentals that is re-making companies around the globe.
目录
Introduction
PART ONE: THE SUSTAINABILITY IMPERATIVE
1. Selling Hershey: A Business Fable for Our Times
2. The Sustainability Sweet Spot: How to Achieve Long-Term Business Success
3. The Age of Accountability
4. Business Responds
5. Embracing Accountability
6. The Backlash Against Sustainability
7. Renewing the Penobscot: "A More Productive Use of Capital"
PART TWO: HOW SUSTAINABILITY CAN WORK FOR YOU
8. Where Do You Stand Today? Your Self-Assessment
9. Shaping Your Sustainability Strategy
10. Launching Your Sustainability Program
11. Managing Stakeholder Engagement
12. Dealing with Special Stakeholder Challenges
13. Measuring and Reporting Your Progress
14. Creating a Culture of Sustainability
Epilogue: The Future of Sustainability
Appendix A: Glossary and Key Action Steps
Appendix B: For Further Reading
Notes
Acknowledgments
The Authors
Index
