凯洛格论技术和创新 KELLOGG ON TECHNOLOGY & INNOVATION
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作者： Ranjay Gulati等著
出 版 社： 吉林长白山
出版时间： 2003-12-1字数：版次： 1页数： 354印刷时间： 2003/12/01开本：印次：纸张： 胶版纸I S B N ： 9780471235927包装： 精装编辑推荐
作者简介：
RANJAY GULATI is Michael L. Nemmers Distinguished Professor of ElectronicCommerce and Technology at the Kellogg School of Management, Northwestern University.
MOHANBIR SAWHNEY is McCormick Tribune Professor of Technology and Chair of the Technology Industry Management Program at Kellogg.
ANTHONY PAONI is Clinical Professor of Technology at Kellogg.
内容简介
The future of business technology
This book examines the exciting new technologies that will soon be entering the workplace. The experts from the Kellogg School of Management offer a uniquely business-oriented approach and perspective on the subject. The editors provide not only an overview of the lure and promise of these domains but also a rich account of the business propositions underlying the commercialization of these efforts. There is also a discussion on alternative business models surrounding each technology as well as on the sources of value creation and those who will benefit from it.
目录
Preface
SECTION I: ENABLING TECHNOLOGIES AND INFRASTRUCTURE.
Chapter 1 The Future of Semiconductor Technology (HBar-Lev, et al.).
Chapter 2 Optical Networking (MDoheny, et al.).
Chapter 3 The Wireless Value Chain and Infrastructure (JEselius, et al.).
SECTION II: BUSINESS MODELS AND MARKETS.
Chapter 4 Interactive Television (MAdams, et al.).
Chapter 5 Wireless Applications (AFratini, et al.).
SECTION III: EMERGING TECHNOLOGIES.
Chapter 6 Recent Trends in Nanotechnology (PGupta, et al.).
Chapter 7 Peer-to-Peer Computng (AQuintana, et al.).
Chapter 8 A Framework for the Biotechnology Industry (KArnold, et al.).
Index
