欧洲顶尖户外运动展 OutDoor （Friedrichshafen）将落户中国南京
Outdoor goes Asia
The economic power of China is gaining ground: indeed, the Land of Smile is on the verge of becoming the number one industrial nation. This major growth also benefits Chinese manufacturers of outdoor products. From 23rd to 26th August 2006, the provincial capital Nanjing will host the first ASIA-OUTDOOR industry summit.
中国的经济实力得到迅猛发展：中国已经发展成为世界第一号工业国家。这种成长同样有益于中国户外运动用品的制造商。从2006 年8月23 ---- 26 日, 省会南京将主持第一届亚洲户外运动产业顶峰展会。
For the planning and conception of this trade fair, the Chinese hosts have got on board with a competent partner: Messe Friedrichshafen - the organiser of the biggest European industry summit, OutDoor - will support the Chinese in both word and deed. "For us, the ASIA OUTDOOR is an excellent opportunity to open up the Asian region to our own exhibitors," says Rolf Mohne, Managing Director of Messe Friedrichshafen, in explanation of the involvement of his company in China.
为了这次商品交易会的计划和构想, 中国主办方和欧洲最大的户外行业的展览集团Messe Friedrichshafen结盟，确保展览的顺利成功。"对我们来说, 亚洲户外用品展是一个优秀机会向我们的参展者展示亚洲地区市场的潜力," Messe Friedrichshafen 的总经理Rolf Mohne这样解释该公司介入中国的原因。
Against the background that countries such as Japan, Korea, Hong Kong, Thailand, Vietnam, and eastern parts of Russia do not currently have a comparable industry trade fair, the organisers expect substantial interest to come from these neighbouring states. Furthermore, the Chinese boom is due in part to the involvement of European outdoor manufacturers. More than half of all European suppliers use the favourable general economic setting to produce at least a number of their products in China.
相对与中国的邻国譬如日本、韩国、香港、泰国、越南, 和俄国的东部当前没有可与中国相比较的户外运动产业商品展览会, 组织者期待通过中国来吸引这些邻家。此外, 中国景气的现状也来源于一部分对欧洲户外运动产品制造商的介入，欧洲各国有一半以上的户外产品供应商在中国生产物美价廉的产品。
这次展览，近50家国际知名户外品牌商以及来自台湾、香港和中国大陆的近百家户外品牌商和原材料供应商将齐聚古都南京。
