Gung Ho! (PB, B)

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  分类: 图书,进口原版,Business & Investing 经管与理财,Management,
  品牌: Kenneth H. Blanchard

基本信息·出版社:HarperCollins Business

·页码:188 页

·出版日期:1998年

·ISBN:0006530680

·条形码:9780006530688

·装帧:平装

·正文语种:英语

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Ken Blanchard and Sheldon Bowles, co-authors of theNew York Timesbusiness bestsellerRaving Fans,are back withGung Ho!Here is an invaluable management tool that outlines foolproof ways to increase productivity by fostering excellent morale in the workplace. It is a must-read for everyone who wants to stay on top in today's ultra-competitive business world.

Raving Fanstaught managers how to turn customers into full-fledged fans. Now,Gung Ho!

brings the same magic to employees. Through the inspirational story of business leaders Peggy Sinclair and Andy Longclaw, Blanchard and Bowles reveal the secret of Gung Ho--a revolutionary technique to boost enthusiasm and performance and usher in astonishing results for any organization. The three principles of Gung Ho are:

The Spirit of the SquirrelThe Way of the BeaverThe Gift of the Goose

These three cornerstones of Gung Ho are surprisingly simple and yet amazingly powerful. Whether your organization consists of one or is listed in theFortune 500,this book ensures Gung Ho employees committed to success.

Gung Ho!also includes a clear game plan with a step-by-step outline for instituting these groundbreaking ideas. Destined to become a classic,Gung Ho!is a rare and wonderful business book that is packed with invaluable information as well as a compelling, page-turning story.

Management legend Ken Blanchard and master entrepreneur Sheldon Bowles are back withGung Ho!,revealing a surefire way to boost employee enthusiasm, productivity, and performance and usher in astonishing results for any organization.Raving Fans

brilliantly schooled managers on how to turn customers into raving fans.Gung Ho!now brings the same magic to employees. Here is the story of how two managers saved a failing company and turned in record profits with record productivity. The three core ideas ofGung Ho!are surprisingly simple: worthwhile work guided by goals and values; putting workers in control of their production; and cheering one another on. Their principles are so powerful that business leaders, reviewing the manuscript for Ken and Sheldon, have written to say, "Sorry. Ignored instructions. Have photocopied for everyone. I promise to buy books, but can't wait. We need now!" LikeRaving Fans, Gung Ho!delivers.--This text refers to theHardcoveredition.

作者简介Ken Blanchard is the Chief Spiritual Officer of the Ken Blanchard Companies. He is the coauthor ofThe One Minute Manager,Raving Fansand many other international bestsellers. His books have combined sales of more than eighteen million copies in more than twenty-seven languages.

--This text refers to theHardcoveredition.

专业书评From Library Journal

In these days where the computer reigns supreme and management thought is presented in complicated models, there is something refreshing about management principles taught by allegory. Blanchard (The One Minute Manager, LJ 3/1/84), along with coauthor Bowles (Raving Fans, Morrow, 1993) recounts an organizational turnaround based on three Native American lessons. In "The Spirit of the Squirrel," the lesson is one of the power of worthwhile work. In "The Way of the Beaver," the lesson is accomplished through empowerment. In "The Gift of the Goose," the lesson is the exponential factor of motivation. The problem inherent in the principles in this work, or any change program from weight-loss diets on up, is that there needs to be constant focus; success, if it is not continually renewed, is dissipated over time. Although new, this work makes a good preface and companion to Eliyahu Goldratt and Jeff Cox's The Goal (North River, 1992. 2d ed.).?Steven Silkunas, Southeastern Pennsylvania Transit Authority, Philadelphia

Copyright 1997 Reed Business Information, Inc.--This text refers to theHardcoveredition.

 
 
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