Strategic Management & Business Policy: Achieving Sustainability (12th Edition)
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品牌: Thomas L. WheelenDavid L. Hunger
基本信息出版社:Prentice Hall; 12 (2009年7月31日)精装:984页正文语种:英语ISBN:0136097391条形码:9780136097396商品尺寸:25.4 x 20.6 x 3.8 cm商品重量:1.9 KgASIN:0136097391商品描述内容简介A class-tested approach to Strategy with new focus on environmental sustainability.
Introduction to Strategic Management and Business Policy; Scanning the Environment; Strategy Formulation; Strategy Implementation and Control; Introduction to Case Analysis; Web Chapters: Other Strategic Issues; Cases in Strategic Management
This text equips readers with the strategic concepts they will need to know as we face issues such as climate change, global warming and energy availability.目录Part One: INTRODUCTION TO STRATEGIC MANAGEMENT AND BUSINESS POLICY
Chapter 1. Basic Concepts in Strategic Management
Chapter 2. Corporate Governance
Chapter 3. Ethics and Social Responsibility in Strategic Management
Part Two: SCANNING THE ENVIRONMENT
Chapter 4. Environmental Scanning & Industry Analysis
Chapter 5. Internal Scanning & Organizational Analysis
Part Three: STRATEGY FORMULATION
Chapter 6. Strategy Formulation: Situation Analysis & Business Strategy
Chapter 7. Strategy Formulation: Corporate Strategy
Chapter 8. Strategy Formulation: Functional Strategy & Strategic Choice
Part Four: STRATEGY IMPLEMENTATION AND CONTROL
Chapter 9. Strategy Implementation: Organizing for Action
Chapter 10. Strategy Implementation: Staffing & Directing
Chapter 11. Evaluation & Control
Part Five: INTRODUCTION TO CASE ANALYSIS
Chapter 12. Suggestions for Case Analysis
Part Six: WEB CHAPTERS: OTHER STRATEGIC ISSUES
Web Chapter A. Strategic Issues in Managing Technology & Innovation
Web Chapter B. Strategic Issues in Entrepreneurial Ventures & Small Businesses
Web Chapter C. Strategic Issues in Not-For-Profit Organizations
Part Seven: CASES IN STRATEGIC MANAGEMENT
Section A. Corporate Governance and Social Responsibility
Section B. Business Ethics
Section C. International Issues in Strategic Management
Section D. General Issues in Strategic Management
Section E. Mini Cases