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传chuan统tong电dian商shang为wei何he要yao转zhuan型xing为wei移yi动dong电dian商shang？ 随sui着zhe国guo内nei的de移yi动dong互hu联lian网wang的de大da行xing其qi道dao，生sheng活huo中zhong大da部bu分fen人ren群qun喜xi欢huan使shi用yong手shou机ji购gou物wu，看kan视shi频pin，聊liao天tian，娱yu乐le等deng，那na么me在zai此ci情qing况kuang之zhi下xia，就jiu会hui有you越yue来lai越yue多duo的de传chuan统tong电dian商shang欲yu往wang移yi动dong电dian商shang方fang向xiang转zhuan型xing，甚shen至zhi连lian以yi前qian很hen火huo爆bao的de打da车che软ruan件jian、网wang红hong、点dian评ping网wang及ji社she区qu论lun坛tan媒mei体ti平ping台tai也ye逐zhu步bu往wang移yi动dong电dian商shang细xi分fen化hua市shi场chang进jin军jun，在zai移yi动dong电dian商shang大da潮chao来lai临lin之zhi际ji，抢qiang滩tan登deng陆lu，分fen得de一yi杯bei羹geng。 随sui之zhi进jin步bu与yu发fa展zhan移yi动dong社she交jiao创chuang业ye新xin模mo式shi也ye开kai启qi创chuang业ye航hang帆fan了le，特te别bie针zhen对dui青qing年nian、女nv性xing等deng小xiao本ben创chuang业ye，那na么me最zui近jin最zui火huo出chu击ji的de微wei盟meng时shi代daiapp助zhu你ni创chuang业ye成cheng功gong。
移yi动dong社she交jiao互hu联lian网wang浪lang潮chao下xia，就jiu有you一yi句ju叱chi咤zha风feng云yun的de零ling售shou电dian商shang大da佬lao“得de电dian商shang者zhe得de天tian下xia”。移yi动dong电dian商shang的de崛jue起qi猝cu不bu及ji防fang地di使shi传chuan统tong电dian商shang们men无wu辜gu“躺tang枪qiang”。可ke见jian移yi动dong电dian商shang也ye变bian得de越yue来lai越yue火huo，主zhu要yao是shi移yi动dong电dian商shang集ji社she交jiao、支zhi付fu、电dian商shang平ping台tai等deng功gong能neng为wei一yi体ti，更geng容rong易yi将jiang目mu标biao用yong户hu引yin导dao到dao平ping台tai，减jian少shao人ren力li和he物wu力li，且qie快kuai速su完wan成cheng消xiao费fei转zhuan化hua或huo增zeng加jia用yong户hu粘nian度du，操cao作zuo模mo式shi也ye更geng加jia的de灵ling活huo、便bian捷jie、精jing准zhun。随sui之zhi《中zhong共gong中zhong央yang关guan于yu制zhi定ding国guo民min经jing济ji和he社she会hui发fa展zhan第di十shi三san个ge五wu年nian规gui划hua的de建jian议yi》的de颁ban布bu，新xin的de移yi动dong电dian商shang新xin模mo式shi也ye正zheng不bu断duan升sheng级ji中zhong，实shi现xian“互hu联lian网wang+”分fen享xiang经jing济ji，促cu进jin互hu联lian网wang和he经jing济ji社she会hui融rong合he发fa展zhan。
据ju调tiao查cha预yu计ji在zai2018年nian，移yi动dong网wang购gou交jiao易yi规gui模mo将jiang突tu破po5000亿yi元yuan以yi上shang。而er微wei盟meng时shi代dai的de出chu现xian正zheng是shi基ji于yu移yi动dong社she交jiao互hu联lian网wang发fa展zhan与yu普pu及ji的de结jie果guo。微wei盟meng时shi代dai作zuo为wei一yi个ge致zhi力li于yu突tu破po传chuan统tong、引yin领ling全quan新xin美mei业ye商shang业ye模mo式shi的de创chuang业ye体ti验yan平ping台tai，能neng够gou融rong合he社she交jiao、创chuang业ye、护hu肤fu、直zhi播bo、购gou物wu、联lian盟meng于yu一yi体ti，打da造zao轻qing松song创chuang业ye的de新xin商shang业ye形xing态tai，使shi创chuang业ye者zhe足zu不bu出chu户hu即ji可ke享xiang受shou创chuang业ye新xin模mo式shi带dai来lai的de全quan新xin体ti验yan。它ta通tong过guo联lian盟meng创chuang业ye的de形xing式shi激ji活huo广guang大da潜qian在zai的de想xiang创chuang业ye群qun体ti，发fa货huo及ji售shou后hou服fu务wu等deng问wen题ti由you微wei盟meng团tuan队dui全quan部bu负fu责ze，旨zhi在zai为wei每mei一yi个ge客ke户hu寻xun找zhao高gao效xiao便bian捷jie的de创chuang业ye途tu径jing。
国guo家jia在zai任ren何he时shi候hou都dou提ti倡chang大da家jia可ke以yi进jin行xing自zi主zhu，合he法fa合he规gui创chuang业ye。但dan是shi创chuang业ye在zai人ren的de心xin中zhong本ben身shen就jiu是shi不bu容rong易yi，高gao投tou入ru，困kun难nan重chong重chong的de事shi情qing，但dan是shi微wei盟meng时shi代daiapp的de出chu现xian却que是shi在zai根gen本ben上shang可ke以yi解jie决jue很hen多duo创chuang业ye的de困kun点dian，难nan点dian。创chuang业ye实shi体ti店dian将jiang面mian临lin店dian租zu，囤tun货huo，客ke户hu人ren群qun零ling散san不bu稳wen定ding、销xiao售shou范fan围wei有you限xian等deng问wen题ti，而er且qie微wei盟meng时shi代dai可ke是shi利li用yong移yi动dong互hu联lian网wang为wei基ji础chu，销xiao售shou范fan围wei可ke广guang阔kuo到dao全quan国guo，客ke户hu人ren群qun不bu零ling散san稳wen定ding，可ke以yi集ji合he购gou买mai过guo的de客ke户hu为wei一yi群qun体ti，给gei他ta们men推tui荐jian他ta们men想xiang要yao的de东dong西xi，这zhe不bu但dan解jie决jue了le自zi己ji产chan品pin的de销xiao量liang，也ye帮bang助zhu客ke户hu解jie决jue了le需xu求qiu。更geng加jia无wu需xu每mei月yue上shang交jiao店dian租zu支zhi付fu压ya力li，可ke见jian是shi一yi种zhong新xin型xing的de小xiao本ben创chuang业ye买mai卖mai，这zhe么me好hao的de模mo式shi不bu管guan是shi实shi体ti店dian老lao板ban适shi合he，就jiu算suan是shi大da学xue生sheng，宝bao妈ma，上shang班ban族zu都dou将jiang纷fen纷fen加jia入ru。
通tong过guo移yi动dong电dian商shang的de迅xun速su发fa展zhan，微wei盟meng时shi代dai也ye将jiang成cheng为wei年nian轻qing人ren如ru何he创chuang业ye，在zai家jia如ru何he创chuang业ye，大da学xue生sheng校xiao园yuan创chuang业ye，孕yun妇fu宝bao妈ma创chuang业ye，上shang班ban族zu创chuang业ye的de首shou选xuan之zhi一yi。
【原文】
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