Ben Franklin|报价￥224.10|图书,进口原版,Biographies & Memoirs 传记,Historical 历史,
品牌：
基本信息
·出版社：Entrepreneur Press
·页码：384 页码
·出版日：2005年
·ISBN：1932531688
·条码：9781932531688
·版次：2005-11-01
·装帧：精装
·开本：16开 16开
内容简介
Book Description
You are holding the only modern adaptation of Benjamin Franklin’s 18th century autobiography. It is at its heart one of the greatest business stories ever told.
"Franklin’s autobiography is America’s first great self-help book. It teaches in a delightful way how to win friends, influence people and succeed in business. Professor McCormick makes this great work more accessible and adds his own insights." --Walter Isaacson, author, Benjamin Franklin: An American Life
"Anyone who’s got the bug and drive to become a great leader and innovator can only be inspired by the life of Benjamin Franklin, who quite literally wrote the book for getting the most out of himself and bringing out the best in others. His genius – scientific, entrepreneurial, diplomatic, and literary – was sui generis. His Autobiography is a classic of American letters, and he emerges from the pages of Professor McCormick’s version not only as our contemporary, but also as a 21st century visionary, not to mention a wise companion. --Judith Rodin, Ph.D., President Emerita, The University of Pennsylvania, President, The Rockefeller Foundation
"Statesman and inventor are the first images that come to mind when we think of Benjamin Franklin, but as his autobiography will remind us, he was also a very successful entrepreneur and a most fascinating individual. Dr. McCormick brings the story of Franklin’s entrepreneurial spirit alive for today’s audience in his adaptation of Franklin’s autobiography. --United States Congressman Michael N. Castle (Delaware), Fifth Generation Franklin Descendant
This special commemorate edition was published to mark the 300th anniversary of Franklin’s birth.
FromPublishers Weekly
Although this modernized version of Franklin's autobiography achieves its goal of sharing business lessons, it also serves as an accessible—if abbreviated—portrait of the entrepreneur, statesman, scientist and inventor. The author, associate dean for undergraduate programs at Baylor University's Hankamer School of Business (and a Franklin scholar), has updated Franklin's 300-year-old text, revising the language and syntax and rearranging some stories so they appear in chronological order. He divides the work into three chunks: Franklin's first 20 years; his years as a Philadelphia printer through his retirement from business in 1748; and his move into the public sphere, as he applied his business know-how to civic, military and diplomatic projects. Each of the 82 short chapters features an introduction contextualizing the events. Some lessons are of the moral variety (honesty is a necessity in all endeavors); others pertain to development (expose yourself to a wide variety of jobs; Franklin worked for his father's candle business, enjoyed watching talented craftsmen at work and toyed with small machines for his science experiments); many are more traditionally business-minded (on partnerships, for example, Franklin advises "clearly defining the roles and expectations of each partner at the very beginning"). History buffs with business interests will enjoy this entertaining, informative account. (Oct.)
Book Dimension :
length: (cm)24.6 width:(cm)18.5
作者简介
Blaine McCormick, associate dean at the Hankamer School of Business at Baylor University, is a nationally recognized expert on Benjamin Franklin. He has been interviewed by the New York Times, CNN, and Peter Jennings and is the author ofBen Franklin’s 12 Rules of Management.
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