Hasegawa: Clean Car Wars: How Honda and Toyota are Winning the Battle of the Eco-Friendly Autos|报价¥148.50|图书,进口原版,Business & Investing 经管与理财,International,Yozo Hasegawa

王朝图书·作者佚名  2008-05-23
  字体: |||超大  

点此购买报价¥148.50
目录:图书,进口原版,Business & Investing 经管与理财,International,

品牌:Yozo Hasegawa

基本信息

·出版社:John Wiley & Sons

·页码:200 页码

·出版日:2008年

·ISBN:9780470823293

·条码:9780470823293

·装帧:平装

内容简介

This book offers an exciting inside look at the battle between Honda and Toyota to dominate the low-emissions market. As American automakers lose market share, Honda and Toyota are soaring on the backs of their high-quality low-emissions vehicles. The increasing trend toward clean car technology means those companies that can build the best low-emission car will have the best chance of long-term success and survival. "Clean Car Wars" presents a revealing look at the Japanese auto industry and how its two biggest automakers are battling each other, and the world, for supremacy of this vital emerging market. Yozo Hasegawa (Tokyo, Japan) has been a business and foreign news reporter for some of Japan's biggest media outlets. He is currently a professor at Teikyo University and a newscaster for BS Japan.

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