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要yao知zhi道dao,“上shang网wang本ben”(Netbook)一yi般ban来lai说shuo就jiu是shi采cai用yong了le英ying特te尔er凌ling动dong(Atom)处chu理li器qi的de无wu线xian上shang网wang设she备bei。简jian单dan而er言yan,“上shang网wang本ben”是shi一yi个ge功gong能neng不bu完wan全quan的de笔bi记ji本ben电dian脑nao。这zhe个ge名ming词ci也ye是shi英ying特te尔er创chuang造zao的de。
但dan是shi威wei盛sheng电dian子zi正zheng在zai走zou另ling外wai一yi条tiao道dao路lu,为wei了le抢qiang夺duo英ying特te尔er雄xiong霸ba着zhe的de“上shang网wang本ben”这zhe块kuai巨ju大da市shi场chang,威wei盛sheng电dian子zi决jue心xin走zou“山shan寨zhai手shou机ji之zhi父fu”联lian发fa科ke曾zeng经jing走zou过guo的de路lu子zi——提ti供gong整zheng体ti解jie决jue方fang案an,使shi得de装zhuang机ji厂chang商shang只zhi要yao两liang个ge月yue就jiu能neng组zu装zhuang出chu一yi台tai上shang网wang本ben。
效xiao仿fang联lian发fa科ke
三san年nian前qian,凭ping借jie着zhe低di价jia和he提ti供gong整zheng体ti解jie决jue方fang案an,在zai手shou机ji芯xin片pian市shi场chang,联lian发fa科ke如ru今jin的de份fen额e已yi经jing逼bi近jin美mei国guo德de州zhou仪yi器qi公gong司si和he美mei国guo高gao通tong公gong司si。
威wei盛sheng也ye打da算suan这zhe么me做zuo,希xi望wang能neng在zaiPC市shi场chang闯chuang出chu一yi条tiao出chu路lu。
“我wo们men每mei天tian都dou能neng接jie收shou到dao30-50封feng要yao求qiu加jia入ru‘联lian盟meng’的de信xin函han。”威wei盛sheng亚ya太tai区qu移yi动dongPC平ping台tai业ye务wu部bu副fu总zong经jing理li黄huang义yi家jia解jie释shi说shuo,所suo谓wei的de“联lian盟meng”是shi由you威wei盛sheng牵qian头tou成cheng立li的de“开kai放fang式shi超chao移yi动dong产chan业ye策ce略lue联lian盟meng”,即ji由you威wei盛sheng提ti供gong处chu理li器qi、芯xin片pian组zu等deng关guan键jian芯xin片pian平ping台tai,整zheng合heIT产chan业ye链lian相xiang关guan环huan节jie资zi源yuan,为wei全quan球qiu白bai牌pai企qi业ye(装zhuang机ji厂chang商shang)提ti供gong笔bi记ji本ben等deng超chao移yi动dong便bian携xie产chan品pin整zheng体ti解jie决jue方fang案an。
“所suo有you的de产chan品pin是shi我wo们men自zi己ji去qu设she计ji、生sheng产chan的de,所suo以yi在zai兼jian容rong性xing方fang面mian,我wo们men做zuo好hao再zai给gei出chu去qu。”黄huang义yi家jia说shuo。简jian单dan地di说shuo,就jiu是shi联lian盟meng提ti供gong软ruan、硬ying件jian配pei套tao设she备bei,以yi及ji液ye晶jing面mian板ban等deng组zu件jian,白bai牌pai企qi业ye只zhi需xu要yao根gen据ju规gui格ge、档dang次ci等deng需xu求qiu,就jiu可ke以yi组zu装zhuang成cheng上shang网wang本ben。
这zhe样yang,威wei盛sheng在zai联lian盟meng中zhong的de角jiao色se就jiu相xiang当dang于yu联lian发fa科ke在zai“山shan寨zhai手shou机ji”厂chang商shang中zhong的de角jiao色se,都dou是shi提ti供gong上shang游you的de芯xin片pian整zheng体ti解jie决jue方fang案an,下xia游you白bai牌pai厂chang商shang可ke以yi组zu合he成cheng各ge种zhong外wai观guan和he颜yan色se,走zou差cha异yi化hua路lu线xian。而er实shi际ji上shang,内nei核gai平ping台tai都dou是shi相xiang同tong的de。
据ju介jie绍shao,采cai用yong威wei盛sheng的de整zheng体ti解jie决jue方fang案an,开kai发fa一yi台tai笔bi记ji本ben从cong设she计ji到dao量liang产chan,时shi间jian由you8个ge月yue直zhi接jie被bei压ya缩suo成cheng两liang个ge月yue。
黄huang义yi家jia介jie绍shao说shuo,第di一yi个ge阶jie段duan最zui重chong要yao的de是shi供gong应ying链lian的de问wen题ti;第di二er个ge阶jie段duan是shi生sheng产chan制zhi造zao上shang的de问wen题ti;第di三san个ge阶jie段duan则ze是shi渠qu道dao问wen题ti。威wei盛sheng正zheng在zai一yi步bu一yi步bu地di进jin行xing整zheng合he。
威wei盛sheng联lian盟meng推tui出chu的de“上shang网wang本ben”已yi经jing率lv先xian在zai广guang州zhou、深shen圳chou等deng南nan方fang城cheng市shi上shang市shi,随sui后hou向xiang内nei地di市shi场chang投tou放fang。“今jin年nian推tui出chu来lai的de是shi2999元yuan和he2499元yuan的de产chan品pin线xian,明ming年nian展zhan望wang1999元yuan。”黄huang义yi家jia说shuo。
挑tiao战zhan英ying特te尔er
目mu前qian,市shi场chang上shang主zhu流liu的de芯xin片pian公gong司si是shi英ying特te尔er和heAMD,它ta们men是shi惠hui普pu、戴dai尔er、宏hong鸉yang、联lian想xiang、华hua硕shuo等dengPC行xing业ye领ling导dao品pin牌pai的de主zhu要yao供gong应ying商shang。
因yin为wei英ying特te尔er的de对dui手shouAMD并bing没mei有you及ji时shi跟gen进jin“上shang网wang本ben”这zhe块kuai市shi场chang,上shang网wang本ben芯xin片pian基ji本ben被bei英ying特te尔er凌ling动dong(Atom)处chu理li器qi独du占zhan。实shi际ji上shang,威wei盛sheng也ye做zuo上shang网wang本ben处chu理li器qi——玲ling珑long(Nano),显xian然ran,无wu论lun从cong品pin牌pai上shang、规gui模mo上shang以yi及ji在zai产chan业ye链lian的de影ying响xiang力li上shang,威wei盛sheng都dou不bu是shi英ying特te尔er的de对dui手shou,但dan是shi联lian发fa科ke的de成cheng功gong给gei了le威wei盛sheng电dian子zi一yi个ge很hen大da的de启qi示shi。
“‘山shan寨zhai机ji’是shi国guo内nei给gei‘白bai牌pai’特te有you的de名ming词ci,而er‘山shan寨zhai机ji’只zhi是shi‘白bai牌pai’的de一yi部bu分fen。白bai牌pai电dian脑nao是shi一yi个ge很hen庞pang大da的de市shi场chang,除chu了le一yi线xian厂chang商shang,国guo内nei几ji乎hu所suo有you其qi他ta厂chang商shang都dou是shi白bai牌pai。”黄huang义yi家jia说shuo,“第di一yi,他ta们men可ke能neng没mei有you自zi己ji的de研yan发fa能neng力li;第di二er,他ta们men可ke能neng没mei有you自zi己ji的de产chan品pin规gui格ge,通tong常chang都dou是shi拿na现xian成cheng的de产chan品pin来lai贴tie牌pai,连lian改gai都dou不bu改gai。在zai国guo内nei,除chu了le联lian想xiang以yi外wai,几ji乎hu都dou是shi这zhe种zhong模mo式shi。而er广guang义yi的de讲jiang,全quan世shi界jie的de笔bi记ji本ben电dian脑nao几ji乎hu有you15%-20%是shi属shu于yu白bai牌pai范fan畴chou。”
另ling外wai一yi方fang面mian,这zhe些xie白bai牌pai厂chang商shang的de日ri子zi也ye不bu好hao过guo,因yin为wei英ying特te尔er在zai挑tiao拣jian厂chang商shang的de时shi候hou,条tiao件jian非fei常chang严yan格ge。国guo内nei一yi家jia二er线xian电dian脑nao厂chang商shang笔bi记ji本ben负fu责ze人ren就jiu曾zeng抱bao怨yuan说shuo:“因yin为wei销xiao量liang小xiao,英ying特te尔er并bing不bu给gei予yu配pei合he和he扶fu持chi,在zai返fan点dian和he优you惠hui政zheng策ce上shang与yu大da牌pai厂chang商shang也ye相xiang差cha甚shen远yuan。”
之zhi前qian做zuoMP3、DVD、手shou机ji等deng产chan品pin的de小xiao型xing厂chang商shang也ye对dui上shang网wang本ben市shi场chang垂chui涎xian欲yu滴di,然ran而er,无wu论lun是shi设she计ji研yan发fa、还huan是shi采cai购gou,这zhe些xie小xiao厂chang商shang毫hao无wu议yi价jia能neng力li。这zhe时shi威wei盛sheng电dian子zi的de出chu现xian,就jiu化hua零ling为wei整zheng,将jiang这zhe些xie小xiao厂chang商shang笼long络luo为wei自zi己ji的de客ke户hu资zi源yuan。
“其qi实shi我wo们men组zu建jian这zhe个ge联lian盟meng,在zai某mou种zhong意yi义yi上shang是shi被bei中zhong小xiao型xing厂chang商shang推tui出chu来lai的de。”黄huang义yi家jia说shuo,联lian盟meng的de成cheng员yuan之zhi前qian大da多duo是shi做zuoMP3的de,但dan随sui着zhe这zhe行xing的de日ri益yi蓬peng勃bo,竞jing争zheng越yue发fa激ji烈lie,利li润run也ye是shi越yue来lai越yue低di。他ta们men一yi方fang面mian想xiang要yao放fang弃qi,一yi方fang面mian又you舍she不bu得de抛pao弃qi多duo年nian来lai在zai二er、三san级ji城cheng市shi辛xin苦ku建jian立li的de渠qu道dao与yu市shi场chang,所suo以yi他ta们men迫po切qie的de需xu要yao接jie受shou新xin鲜xian的de事shi物wu。在zai此ci之zhi前qian,笔bi记ji本ben领ling域yu他ta们men是shi难nan以yi近jin身shen的de,而er联lian盟meng的de建jian立li却que有you助zhu于yu他ta们men入ru行xing。
据ju了le解jie,联lian盟meng已yi经jing吸xi引yin了le集ji成cheng电dian路lu(IC)设she计ji公gong司si联lian阳yang、BIOS芯xin片pian设she计ji公gong司siAMI、固gu态tai硬ying盘pan (SSD)制zhi造zao商shangSanDisk等deng多duo家jia厂chang商shang参shen加jia,而er且qie这zhe个ge联lian盟meng也ye已yi经jing吸xi引yin了le操cao作zuo系xi统tong公gong司si——微wei软ruan。
“微wei软ruan为wei联lian盟meng的de产chan品pin提ti供gong正zheng版ban的de操cao作zuo系xi统tong,这zhe样yang有you利li于yu加jia强qiang消xiao费fei者zhe对dui我wo们men产chan品pin的de认ren可ke度du。”黄huang义yi家jia说shuo。
而er微wei软ruanOEM事shi业ye部bu大da中zhong华hua区qu总zong经jing理li李li世shi杰jie的de解jie释shi或huo许xu更geng能neng表biao达da本ben意yi:“中zhong国guo每mei一yi个ge人ren都dou用yongWindows,但dan并bing不bu是shi每mei一yi个ge人ren都dou付fu钱qian。”如ru果guo全quan部bu笼long络luo了le中zhong国guo1100万wan台tai(全quan部bu4500万wan台tai)白bai牌pai电dian脑nao,那na么me微wei软ruan的de正zheng版ban计ji划hua就jiu能neng跨kua进jin一yi大da步bu。“微wei软ruan不bu可ke以yi无wu视shi这zhe股gu力li量liang。”李li世shi杰jie说shuo,“微wei软ruan能neng给gei白bai牌pai厂chang商shang多duo少shao资zi源yuan就jiu给gei多duo少shao资zi源yuan。”
然ran而er,微wei软ruan正zheng版ban操cao作zuo系xi统tong是shi否fou会hui直zhi接jie碰peng触chu白bai牌pai厂chang商shang最zui为wei敏min感gan的de价jia格ge神shen经jing?“我wo们men会hui相xiang互hu协xie调tiao出chu让rang产chan品pin更geng利li于yu生sheng存cun的de价jia格ge成cheng本ben,所suo以yi在zai价jia格ge成cheng本ben的de控kong制zhi方fang面mian,微wei软ruan的de加jia入ru并bing不bu会hui构gou成cheng任ren何he不bu利li因yin素su。”黄huang义yi家jia说shuo。
尽jin管guan联lian发fa科ke模mo式shi树shu立li了le榜bang样yang,但dan是shi威wei盛sheng主zhu推tui的de联lian盟meng还huan有you几ji个ge问wen题ti悬xuan而er未wei决jue。当dang被bei询xun问wen到dao产chan品pin售shou后hou保bao修xiu等deng服fu务wu时shi,黄huang义yi家jia表biao示shi,威wei盛sheng不bu能neng保bao证zheng售shou后hou,这zhe些xie服fu务wu应ying由you终zhong端duan厂chang商shang负fu责ze。要yao知zhi道dao,在zai手shou机ji行xing业ye,售shou后hou服fu务wu一yi直zhi是shi“山shan寨zhai机ji”的de顽wan疾ji。
另ling一yi方fang面mian,不bu同tong于yu手shou机ji,电dian脑nao里li储chu存cun着zhe更geng加jia重chong要yao的de工gong作zuo等deng信xin息xi,一yi旦dan丢diu失shi损sun失shi严yan重chong,国guo内nei一yi家jia品pin牌pai电dian脑nao厂chang商shang工gong作zuo人ren员yuan就jiu对dui联lian盟meng产chan品pin安an全quan问wen题ti表biao示shi担dan忧you。而er且qie市shi场chang上shang已yi经jing有you厂chang商shang推tui出chu2999元yuan、1999元yuan的de笔bi记ji本ben,而er目mu前qian联lian盟meng产chan品pin的de价jia格ge似si乎hu还huan不bu具ju备bei杀sha伤shang力li。 【更geng多duo内nei容rong请qing关guan注zhu科ke技ji频pin道dao】
【原文】